Selling on a marketplace (Amazon, Etsy, eBay) is different from selling on your own site. You are not just convincing the customer to buy; you are convincing them to click on your square in a sea of other squares. These top product photography tips for marketplace sellers are designed to help you win the click.

1. Fill the Frame

Marketplace thumbnails are small. If your product is a tiny dot in the middle of a white square, no one can see it.Tip: Crop tightly. Your product should touch the imaginary "safe lines" near the edge of the square. Use all the real estate you are given.

2. Brightness Wins

Scan a search results page. Your eye is naturally drawn to the brightest image.Tip: Slightly overexpose your background (make it pure white) and brighten your product. A bright, poppy image stands out against grey, dull competitor photos.

3. Show the "hero" Angle

You only get one main image. Don't show the back of the box. Don't show the side view.Tip: Show the "3/4 view" (front and side). It shows depth and dimensions best. Ideally, show the product out of the packaging.

4. No Text!

Amazon forbids text on the main image. eBay discourages it.Tip: Let the image speak. Save your infographics and text for the 2nd and 3rd slide.

5. Consistency in Search

If you have 5 color variations, photograph them all from the EXACT same angle.Tip: When a user clicks "Red," "Blue," "Green," the product shouldn't jump around. Only the color should change.

Conclusion

The marketplace is a war for attention. Your weapons are light, composition, and clarity.

Sharpen your weapons. Ensure your backgrounds are consistently perfect. Use removebackgroundphoto.com to help prepare product photos faster. It gives you the "bright white" edge that wins the click.